German Company, Bosch, Opens Offices in Kenya

I bet you own at least one electronic in your home or your office that belongs to Bosch.

The German company has recently opened  a new sales and service subsidiary in Nairobi, its first office based in Kenya. Bosch is a reputable company known for their high quality equipment with high standards in speed, precision and durability. Their equipment include power tools, automotive aftermarket, security systems and thermo technology.

“This entry into the east African market is an important milestone for Bosch. It shows the strategic importance we attach to east Africa,” said the Bosch board of management member Uwe Raschke at the opening ceremony in Nairobi. “Our focus is on affordable, Bosch-quality products that are adapted to the requirements of our customers.”

Surprisingly, Bosch opened their very first offices in Africa in 1906. Before the end of the year, Bosch intends to open a further six locations in Africa: in Algeria, Angola, Ghana, Mozambique, Nigeria, and Tunisia. According to preliminary figures, the company’s more than 600 associates in Africa generated sales of some 340 million euros in 2013.

The German Ambassador to Kenya, Ambassador Andreas Peschke, graced the opening ceremony and applauded the new office as further strengthening of the Kenya-German trade relations.